DSW first approached Summerfield wanting to revitalize their Leased Business Division (LBD). Summerfield assisted in developing strategy and marketing materials, providing LBD with a collateral packet and powerpoint to convey LBD’s capabilities, credibility and authenticity while creating curiosity to learn more. This work led to a partnership with the Investor Relations Division at DSW. The Investor Relations Division was seeking to appeal to a younger investor. Summerfield developed a strategic Investor Relations collateral packet, powerpoint and video featuring a strong design aesthetic, minimal content and motion graphics to help tell the DSW story.