Tốt Vietnamnoms
Situation
Tốt Vietnamnoms is a new restaurant concept that brings a modern take to traditional Vietnamese dishes, prepared with care, in-house, using humble, fresh and healthy ingredients.
Challenge
The new concept needed a strong brand that represented the unique and impactful flavors, yet was tied to the culture and history of Vietnamese food.
Solution
Summerfield created a modern brand, essential story, website and menu for Tot that paired perfectly with the flavors and styling of the food as well as the restaurant’s modern vibe and décor.
Services
- Brand Strategy
- Signage
- POP
- Collateral
- Social Media
- Apparel
- Art Direction
- Graphic Design
- Creative Direction
- Account and Project Management
Result
With the inviting new brand and visual language, Tot had a successful launch, opening its doors to customers eager to experience the food and ambiance of the new restaurant.
